Support more players
Add courses, groups and programmes alongside individual lessons.
Courses and events are already included in the Professional plan.Public example in practiceA course from Michael WykrentFor golfers:
Software for golf professionals and golf instructors
Let your customers
book online.Focus
on coaching
With SwingWorks, you can offer individual lessons, courses and programmes online, let customers book directly and manage services, appointments, customers and payments in one place.
Your own coaching business. Professionally organised.
Public. Personal. Bookable.
Golf professional
Sebastian Platschek
Your services.Your booking process.
Does this sound familiar?
From appointment ping-pong
to a clear booking journey
LOTS OF SMALL TASKS TO COORDINATE
WhatsAppTelephoneEmail
Between lessons, another booking enquiry arrives.
The lesson is booked. Payment still needs arranging.
An individual lesson or a taster session? Explain the options again.
A customer returns. Find their previous bookings.
Your website, club page or a message: which link takes them to the right service?
ONE CONNECTED JOURNEY
- Customers choose an appointment in your online booking system.
- Booking and online payment can happen together.
- Lesson types and duration are visible during booking.
- The customer, bookings and attendance remain connected.
- One service link for your website, club page and direct customer contact.
Your presence. Your services.
Professional coaching deserves
a professional online presence
Customers get to know you before the first lesson: through your profile, your services and the booking journey. Present individual lessons, courses and packages so customers can understand your services and book directly, even on the go.
Share links to your services on your website, the club website or directly with customers. The SwingWorks marketplace provides another way to find you. Your profile can support local visibility on Google and in AI searches and bring new customers to your booking page.
How customers can find your services
Your name.
Your coaching services.
Ready to book
Michael Wykrent uses SwingWorks to present his profile, private lessons, golf school courses, lesson packages and vouchers.
Fully Qualified PGA Professional
Michael
Wykrent
View public profile One golf professional.
Several ways to learn and play.
on SwingWorks
One-to-one coaching
Private lessons
30 or 60 minutes
with Michael Wykrent
Courses
For example, a driver course or open women’s coaching in Friedberg
View courses Several lessons in one packageLesson packages
3 × 60 minutes of coaching
For example, SMALL 60
Vouchers
For individual lessons
with Michael Wykrent
Michael Wykrent’s actual public services. Each link opens the corresponding service on SwingWorks.
The relationship continues
Individual bookings
become customer relationships
A customer returns. What have they booked before, and which courses have they attended? You should not have to piece this together from old messages.
SwingWorks links bookings and attendance to each customer, so you can keep track. Your public service page lets customers discover further programmes and book directly.
- 01First bookingA player books a lesson.
- 02Keep track of attendanceBookings and course attendance remain assigned to the customer.
- 03Find the right next coaching sessionCustomers explore further programmes, supported by automated messages.
- 04Next bookingThe customer makes their next choice.
After a course, prepared messages can automatically highlight suitable next-step programmes.
You tailor the content to your services. Customers choose and book their next step themselves.Looking ahead
Your coaching business
can grow with you
Manage your coaching business with SwingWorks. If you want to expand your services or organisation, choose the scope you need.
Compare plan featuresWork with other coaches
Manage shared services and resources while continuing to run your own services.
Team management is available with Academy & Team and above; add calendars as needed.Example in practice · with founder Sebastian PlatschekCoaching team in ErlangenFor golf schools & academiesBuild recurring programmes
Run your own coaching membership or flat-rate programme to suit your players.
You can offer your own coaching memberships in every plan. Facility & Indoor adds automated administration.
Example in practice · GolfJam licence modelRegular coaching in ErlangenGolfJam – Newbie JamCoaching, opportunities to play and community after a trial course. Provider: Sebastian Platschek.View product For indoor golf with coaching Let’s look at your day-to-day coaching.
How SwingWorks
could work for
your day-to-day coaching
Whether you offer individual lessons, courses or further coaching, a personal demo shows how to organise your services with SwingWorks and make them bookable for customers.
Before you decide
Questions you may
still have
Is SwingWorks right for a solo golf professional?
SwingWorks suits golf professionals who want to present their coaching services professionally, take online bookings and support customers across different services. We discuss the right setup for your business in the demo.
Can customers pay online?
Yes. Once a Stripe or PayPal integration is set up, customers can pay online using the methods available through it. Available payment methods depend on your setup and payment provider. The provider’s fees may also apply.
Can I offer courses, group coaching and recurring programmes?
Yes. Individual lessons, courses, packages, vouchers and your own coaching membership or flat-rate programme are available with the Professional plan. In Professional and Academy & Team, you manage coaching membership contracts and activate customer access manually; recurring membership billing is handled externally. Facility & Indoor adds automated contract sign-up, recurring payments and access activation. Standard online payments for bookings and shop purchases are separate from this. The additional course and event planning module remains part of Academy & Team.
Can I integrate simulators or other resources?
Yes, with the right plan. Academy & Team supports shared resource use across the team. Independently bookable bays, simulators and rooms, and combined bookings with a coach, are part of Facility & Indoor. We agree the calendars and setup you need before you sign a contract.
Can I run my own services and work with other coaches or an academy?
Yes. Your own services can run alongside shared club or academy programmes. A manager account, team management and team view are available with Academy & Team and above. Add coach calendars as needed. You can begin on your own and add a team later.
Can different payment integrations be used?
In supported operating models, services can be assigned to different providers and payment integrations. The setup depends on your services and organisation.