SOFTWARE FOR GOLF COACHING AND COACHING BUSINESSES

Organise golf coaching. Bring your services and team together

SwingWorks is cloud-based management software for golf professionals, golf schools, golf academies, coaching departments at golf facilities and indoor golf businesses.

The platform connects coaching services, courses, bookings, professionals, resources, payments and customer management – including when clubs, golf schools and independent coaches work together.

SwingWorks also supports programmes and recurring coaching services.

SwingWorks connects services, events, bookings, coaches and resources – for your coaching business and the programmes you develop.

A real service. A shared process.
PRACTICAL EXAMPLE · SCHLOSS LIEBENSTEIN

Your services.
Available for public booking.

Schloss Liebenstein’s public SwingWorks service page, with the location and legal notice shown side by side.
Public product view · Schloss Liebenstein

HOW IT CONNECTS BEHIND THE SCENES

OrganisationServicesCustomer

Sessions, coaches and participants are linked to the same coaching service.

How SwingWorks connects the business
FOR GOLFERS

Looking to find or book golf coaching?

The SwingWorks marketplace lists golf professionals, facilities, courses and coaching services, with suitable options available to book directly online.

Find golf professionals & golf facilities

Find suitable professionals, golf facilities and coaching services.

Discover courses & coaching

From individual lessons to courses and programmes.

Book online

Choose a service, book sessions and manage existing bookings.

What kind of golf business do you run?

Indoor golf with coaching

Connect bays and simulators with lessons, group coaching and longer-term coaching programmes.

SwingWorks for indoor golf
ORGANISE YOUR COACHING BUSINESS

More than a calendar: your coaching business in one system

SwingWorks connects coaching services, courses, professionals, resources, bookings and payments in a shared structure.

01 · ORGANISATION

Organise coaching services, courses, teams and resources centrally

Plan lessons, courses and programmes alongside coaches, sessions, resources and locations. Each service becomes an organised workflow, from planning to booking.

Make recurring programmes part of your coaching business without chasing every individual session.

Public course overview for Schloss Liebenstein with Newbie Jam and a trial course side by side.
Public courses · Schloss LiebensteinView courses

02 · COLLABORATION

Work together.
Remain independent

Golf clubs, golf schools and independent professionals can plan services and delivery together while retaining their respective responsibilities.

In supported operating models, services are assigned to different providers and payment integrations. This allows shared planning and different commercial arrangements within one coaching business.

One location. Several coachesGolf- und Land-Club Regensburg
View location

03 · BUSINESS DEVELOPMENT

Expand commercial opportunities

Generate additional revenue, use capacity effectively and support customers beyond individual bookings with services that suit your business.

Develop your coaching services
View features
Organise your coaching business

Your coaching business.
Clearly organised

Services and bookings

Bring lessons, courses, programmes and resources together.

Teamwork and resources

Coordinate coaches, teams and coaching locations, with clear responsibilities.

How teams work together

Golf clubs, golf schools and independent golf professionals can organise and deliver services together while remaining independent.

In supported operating models, services are assigned to different providers and payment integrations.

Explore the features
DEVELOP YOUR COACHING SERVICES

From an individual service to a structured coaching programme

Add group programmes, more coaches or recurring coaching to your business.

Support more players in groups and programmes

Add group coaching and programmes alongside individual lessons, and manage sessions, participants and payments in the same system.

Bring in more coaches

Bring additional coaches into shared programmes and resource planning.

Organise recurring coaching programmes

Run programmes over several weeks or on a recurring basis, such as winter coaching or programmes that span seasons.

GolfJamSchloss Liebenstein
Licensed partner
Practical example · Schloss Liebenstein

Keep golfers engaged after a trial course

Schloss Liebenstein is a licensed GolfJam partner. Its published programme shows how regular coaching and playing together work in practice.

GolfJam is a standalone licence model.

Develop your coaching services

Get more from
your coaching business

Group programmes, additional coaches and regular coaching – all on the same platform.

Group coaching and programmes

Coach more players together. Manage sessions and participants in the same system.

Grow your coaching team

Bring more coaches into shared services and resources.

Recurring coaching programmes

Run your own coaching memberships and regular sessions to suit your business model.

USE A READY-MADE MODEL

Offer beginners a clear next step after a trial course

GolfJam players together on the golf course
CoachingOn-course playCommunity
GolfJam

GolfJam · A licensed product from SwingWorks Systems

A ready-made player development and retention programme

GolfJam brings coaching, on-course play and community together in a ready-made player development and retention programme.

Golf clubs, facilities and golf schools receive a ready-made licence model with the GolfJam brand, programme structure and SwingWorks software.

Get to know GolfJam
Start with a ready-made licensed programme
GolfJamCoaching · On-course play · Community

Offer beginners a clear next step after a trial course

GolfJam brings coaching, on-course play and community together in a ready-made player development and retention programme.

Start with a brand, programme structure and SwingWorks software, rather than developing the concept from scratch.

GolfJam players together on the golf course
Explore GolfJam

GolfJam is a standalone licensed product from SwingWorks Systems. You can also run your own coaching programmes independently of GolfJam.

FROM OUR OWN COACHING BUSINESS

Developed in the golf business.
Proven in the golf business

SwingWorks began in 2015 in our own golf schools, working with golf clubs and several coaches across multiple locations. We still use it there every day.

More about SwingWorks
Coaching at our own golf school at Golf Club Erlangen
Coaching at our own golf school · Golf Club Erlangen

See SwingWorks in your coaching business

Your next step

How would SwingWorks
work for your business?

We look at your services, team and processes together.

Frequently asked questions

Is SwingWorks suitable for individual golf professionals?

Yes. With SwingWorks, you can organise your own coaching business: individual lessons, courses, packages, vouchers and customer relationships. The Professional plan is the starting point for this.

Does SwingWorks replace existing club software?

SwingWorks specialises in training and coaching operations and can be used alongside an existing club management system. We clarify which tasks you organise in which system based on your business.

Can independent golf professionals work together with SwingWorks?

Yes. Shared services, sessions and resources can be managed together. In supported operating models, services can be assigned to different providers and payment integrations.

For golfers

Find golf coaching and courses and book directly

The SwingWorks marketplace lists lessons, courses and coaching services from participating golf professionals, golf schools and facilities.

Find lessons and programmesLog in